The most prominent way to increase your sales is to keep your customers satisfied. We have been using several traditional ways of improving the customer experience. It includes collecting feedback from customers, providing personalized experiences, being on the social media channels where the target audience resides, etc. But are these enough to expand your business?
Let us have a look at some statistics.
According to a Bain & Company survey, 80% of organizations believe that they are providing an excellent customer experience. But the fact is that only 8% of them are successfully receiving a decent customer experience.
Well, not even half of the customers were satisfied with the organization. Therefore, you must adopt modern ways to enrich relationships with consumers.
The text-to-speech (TTS) system is one of the best ways to enhance the customer experience. Text-to-speech is a technique that converts digital texts to audio. But how can it enhance the customer experience? We will discuss it further in detail.
- Introduce IVR systems for better interaction.
Interactive voice response (IVR) is a business phone operation in which callers from the company interact with their customers and collect information by providing them with more choices using a menu.
As per the report by Forrester, 79% of consumers prefer IVR as they choose to be self-attending rather than choose other digital channels for interaction. In the time between the customer making a call and the company’s person receiving a call, text-to-speech voice generators can provide the consumers with a pleasant experience by providing some additional information or interacting with something in the customer’s native language.
It increases customer satisfaction, lessens abandonment, and doesn’t make customers desperate about not receiving a call when there is a weakened Wi-Fi connection or some other issue. Text-to-speech software also contributes to a more personalized user experience by allowing users to record their comments and capture a wide variety of data.
- Using chatbots to answer customers’ queries
Chatbots are a kind of software that fosters conversation with consumers about brands and services across the internet. According to a report by Acquire, around 1.4 billion people are utilizing chatbots right now.
Digital assistants and chatbots interact effectively with consumers and provide useful solutions to their issues, resulting in customer contentment. It reacts quickly to the frequently asked questions of the users and sends non-answerable questions to the authorities to provide solutions to customers using human representatives.
- Achieve marketing goals by becoming a unique brand voice recognizable to customers.
AI-based text to speech generators give diverse voices and adequate ways to connect with your customers . You can set a suitable voice for your brand just like that. Whenever a customer listens to the voice, a perception forms in their mind that it is the same denomination we listened to previously.
It provides recognition for the brand among customers. You can use different kinds of styles of speaking, such as that sarcasm that amuses the audience and attracts them to your brand and services.
Text to speech generator also assists in predicting the user’s choices, preferences, or dislikes and lets you act accordingly for the sake of customers. For instance, using formal calls, you can ask your consumers if they are liking your services or not, or if they are dissatisfied with them. You can immediately fix them to enhance the customer experience. Text to speech also helps in finding trends in products and services towards which people are inclined.
- Using voice assistants to reach out to customers in a more personalized manner
Voice assistants, which are also known as connected speakers or personal assistants, identify natural speech and act accordingly. Alexa and Siri are examples of voice assistants. According to forecasts, the total number of voice assistants will surpass 8.4 billion by 2024, which is even more than the whole world’s population.
Voice assistants help people connect to the world in their language with technology. Talking with assistants provides the most exquisite personalization, which connects consumers with the brand emotionally. A voice assistant utilizing TTS, provides a great experience for customers and is a source of revenue for companies like yours
- Formal texts and messages are associated with voice notes.
Sending personalized messages, push-up notifications, and marketing emails are all part of the marketing strategy. According to a study, the average US smartphone consumer gets around 46 push notifications a day. Every one of them can’t open every notification and go through it.
But what if your brand notification is followed by a TTS-oriented voice note? It will surely make your brand appear convenient and trust-worthy to others. Moreover, speaking in the native language of the audience or customers lets them better understand your products and services.
Text-to-speech: an exquisite way to connect customers.
89% of customers are more likely to be shifted towards other business competitors due to poor customer experience. Hence, there is a dire need to improve customer experience. Text-to-speech generators can be the most economical way to get the job done in the shortest amount of time. Benefits don’t just stop with your customers. TTS also helps you reduce operational costs while giving you more space to focus on value-added activities and other initiatives that will help drive positive outcomes for your business.
If you’re ready to start enhancing the customer experience at your organization, invest in a text-to-speech generator today.