Every day, we come across plenty of different SEO questions and this makes us feel extraordinary. Through our blog posts, we have been trying to answer as many questions as we can but again, SEO is a broad field and we can’t answer all the frequently asked SEO based questions in these posts altogether. In light of the fact that we cherish helping individuals get more organic traffic and conversions by optimizing their sites on search engines. That is the reason in this article, we’ve gathered the most mainstream SEO FAQs we get all the time including both technical and common SEO questions in trusts it will enable you to get better at SEO.
Common and Technical SEO FAQs
What is SEO?
SEO stands for Search Engine Optimization. SEO is the process of optimizing the website on search engines in order to drive quality organic traffic to the website by improving the search engine rankings of the targeted keywords.
SEO or PPC – which is a better choice and why?
It mostly depends on the business requirements, budget, and end goals. If you are keen to get the immediate results and have the budget to support PPC advertisement then PPC will be the right choice for you. However, if you are a small company who doesn’t have enough budget then SEO will work wonders for you. In many cases, we also advise our clients to opt in for both SEO and PPC as combining both of these will boost the conversions immediately through PPC and will also help in getting the organic traffic to the website through SEO.
What is on-page SEO?
On-page SEO means to optimize the website in order to get more organic traffic and improving the website’s ranking on SERPS. On-page alludes all measures that can be taken specifically inside the site to enhance its position in the search rankings. For example, writing SEO content, adding and optimizing meta tags, alt tags, robots.txt, sitemap, etc.
What is off-page SEO?
Off-page means taking actions outside of the website to improve the ranking of targeted keywords within SERPs. For example, writing guest posts, social media marketing, building high-quality backlinks, social bookmarking, etc.
What is keyword research?
Keyword research means finding and identifying terms and expressions individuals searches on search engines. It gives advertisers the information of what keyword to focus on, the value of the keyword, and its competitive nature. It also means to investigate the different variations of the focused keywords that people use while making searches over the internet.
What is link building?
Link building means to create backlinks for your website using different white-hat SEO strategies. They help in boosting keywords ranking and driving traffic to the site. They likewise help in improving the page as well as domain authority of the website and build trust with the search engines.
How to build quality backlinks for my website?
You can build quality backlinks by practicing the below-mentioned link building strategies.
- Design and share high-quality infographics
- Write powerful content and submit it to the websites that offer guest blogging
- Engage in social media sharing
- Link externally to other relevant yet high DA sites
- Link internally
- Publish blogs on your website
- Write testimonials for other’ websites
- Get involved in blog, forum, and quora commenting
- Practice content sharing i.e write content and share it on Medium, Quora, Tumblr, Reddit, etc
- Social bookmarking
What is SEO writing?
SEO writing means to write search engine optimized content in order to attract web-crawlers using focused keywords and phrases. SEO writing aids in making the websites visible to search engine against their focus keywords so that these websites appear in the results when someone searches using those keywords.
How to write SEO content for my website?
- Perform keyword research
- Use those keywords in your content
- Write a strong yet to-the-point introduction
- Add keywords rich meta title and meta description
- Make use of heading tags smartly
- Put highly optimized images in the content
- Add Alt attribute to the images
- Enhance readability
- Practice inbound as well as outbound linking
- Conclude well
What is SEO web development?
SEO web development means to design and develop the website keeping SEO requirements in the mind in order to make the website search engine friendly. SEO friendly websites are easy to crawl by search engines and attract more traffic and by obtaining high rankings on SERPs.
How to design an SEO friendly website?
Practice following things while designing an SEO friendly website,
- Build SEO friendly site structure
- Optimize site content with targeted keywords
- Add high-quality images and videos and optimize them
- Use SEO-friendly URLs
- Embed and link social media buttons
- Make dedicated pages for all the services and products
- Optimize page speed
- Create sitemaps (both XML and HTML)
- Avoid onsite content duplication as well as plagiarism
- Create and add robots.txt file
What are the best SEO tools?
- Google Analytics
- Google Search Console
- Bing Webmaster
- Google Adwords Keyword Planner
- Google Data Studio
- Google Trends
- MOZ Pro
- Answer the public
- Screaming Frog
- Wayback Machine
- Redirect Detective
- XML Sitemaps Generator
- SSL Checker
- Xenu’s Link Search
What are the best SEO plugins for my WordPress website?
- YOAST SEO
- A3 Lazy Load
- All in one SEO Pack
- Broken Link Checker
- Auto Optimize
- Beaver Builder
- Contact Widget
- All In One Schema.org Rich Snippets
- Ninja Forms
- Rel NoFollow Checkbox
- WP Meta SEO
- Remove Query Strings from Static Resources
- One Signal Push Notifications
- WP Super Cache
- SEO Optimized Images
- SEO Internal Links
- AMP for WP
- Akismet Anti Spam
- Contact Form 7
What are Google algorithms?
Google algorithms are filters that Google uses to read the websites and then rank them on SERPs. Google is continually working on to give its users the best possible results and these algorithms help Google to evaluate which website to display against a particular search query.
How many Google algorithms are there?
Google keeps introducing new algorithms every now and then on the basis of which it judges the websites and ranks them. By far there are around major Google algorithm updates.
- Exact Match Domain (EMD)
- Humming Bird
- Mobile First Indexing
- Rank Brain
- Accelerated Mobile Pages (AMP)
- Broad Core
What is the latest Google algorithm?
Broad Core is the latest Google algorithms that Google has launched recently in August 2018. This algorithm has changed the way Google judges the site. Some of the known factors that have been changed by the release of this algorithms are,
- Value of keywords in H1 tags have increased
- Websites with SSL certificate configured are now being considered more secured
- Value of keywords in title tags have decreased
These are only a few SEO related questions that we have answered. As we move forward we will keep adding to this post to make sure we have answered as many SEO FAQs as possible. We would love to see you add to this article by asking your questions regarding SEO in the comment box below.